Privacy Policy

The data controller collecting the data described herein is the Essentially Precise Group (hereinafter referred to as “Essentially Precise”). Personal data collected by Essentially Precise may be transferred between entities, where it is necessary to meet the purpose for which the visitor has submitted the information. By submitting data on Essentially Precise’s website or through the applications/API provided, the visitor is providing explicit consent for the transmission of data collected on the website for the fulfillment of their voluntary requests.

Data collection

We collect only personally identifiable information that is specifically and voluntarily provided by visitors to Essentially Precise’s website. Essentially Precise receives limited identifiable information, such as name, title, company address, email address, and telephone and fax numbers, from website visitors. Typically, identifying information is collected to:

  • Register for certain services
  • Improve our marketing and promotional efforts, by enabling statistical analysis of site and product usage
  • Deliver information to you, such as administrative notices and news
  • Deliver account balance updates
  • Answer your requests and queries

It is Essentially Precise’s policy to limit the information collected to only the minimum information required to complete a visitor’s request. In any instance where non-mandatory information is sought, the website visitor will be notified of this at the point of collection.

When a visitor makes a purchase online we will collect order information and a customer’s credit card information, where applicable, in order to facilitate delivery and payment for the product and/or services. Visitor’s credit card information will only be collected and stored by our third party payment gateway service provider.

Visitors are also able to send email and/or requests through the site. Their messages will contain the user’s screen name and email address, as well as any additional information the user may wish to include in the message. Because we use the website as a tool to provide customer service and product support, a visit to the website may also result in the user sending personal information to an individual within Essentially Precise.

Use of data

A user may choose to provide personal information in the following examples:

  • Download publications
  • Register for Essentially Precise’s online products and/or services
  • Contact us for further information
  • Create an account for sending SMS

Information attained by the site is used only for the intended purpose stated at the time that the information is collected. This data is not shared with other entities in the group for secondary or unrelated purposes, or shared with a third party, unless otherwise disclosed at the point of collection or in this policy. If there is an instance where such information may be shared, the visitor will be asked for permission beforehand.

Cookies and log files

Cookies may be used on some pages of our site. “Cookies” are small text files placed on your hard drive that assist us in providing a more customized website experience. For example, a cookie can be used to store registration information in an area of the site so that a user does not need to re-enter it on subsequent visits to that area. It is Essentially Precise’s policy to use cookies to make navigation of our websites easier for visitors and to facilitate efficient registration procedures. Site statistics are compiled by Essentially Precise and used for statistical reporting only.

If you are concerned about cookies, most browsers permit individuals to decline cookies. In most cases, a visitor may refuse a cookie and still fully navigate our websites, however other functionality in the site may be impaired. After termination of the visit to our site, you can always delete the cookie from your system if you wish.

In order to properly manage our website we may anonymously log information on our operational systems, and identify categories of visitors by items such as domains and browser types. These statistics are reported in the aggregate to our webmasters. This is to ensure that our website presents the best web experience for visitors and is an effective information resource.

Disclosure of Personal Information

Essentially Precise websites do not collect or compile personally identifying information for dissemination or sale to outside parties for consumer marketing purposes, or host mailings on behalf of third parties. There may be situations where the law requires us to disclose your personal information. It may also be necessary for us to disclose or transfer your personal information to suppliers, affiliates or agents in order to provide you with our services. Essentially Precise sometimes use other companies to perform certain business-related functions, for example email marketing, digital marketing technology, interactive campaign management etc. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function. To the extent that that third party requires your information to enable Essentially Precise to provide you with our services, or perform business-related functions on our behalf, you hereby consent to Essentially Precise sharing your personal information with such third parties.

For those users who make purchases at our website, we, through our third-party payment processor, may collect IP address, browser version and other information about the software and hardware resident on the computer used to make the purchase. This information is passed on to and used by our third-party payment processor solely for purposes of authentication and security. By making a purchase at our website you authorize such collection and use.

Data retention

Some of the information we receive is not retained. Contact information about visitors (such as information generated though registration for access to areas on the site) will be kept as long as the information is required to completely service the contact request or until a user requests that we delete that information. Mailing list information, discussion posts and email are kept for only the period of time considered reasonable to facilitate the visitor’s requests.

Mobile numbers uploaded for sending SMS will be retained for a period of up to 6 months for providing reports to our customers. Essentially Precise will remove these data at any time without any notification to the end user. It is the responsibility of the user to take regular backup of the reports that are provided on our system.


Essentially Precise has implemented generally accepted standards of technology and operational security in order to protect personally identifiable information from loss, misuse, alteration or destruction. All Essentially Precise employees follow a network-wide security policy. Only authorised Essentially Precise personnel are provided access to personally identifiable information and these employees have agreed to ensure confidentiality of this information. Essentially Precise’s policy is to use secure socket layer technology for our customer’s administration area in order to protect information submitted through web forms.


Essentially Precise reserves the right to modify or amend this Statement at any time. The effective date will be displayed at the beginning of this statement. It is your responsibility to review this Privacy Policy frequently and remain informed about any changes to it, so we encourage you to visit this page often.


Should you have any questions or enquiries regarding this policy, please feel free to direct them to for attention.